Thursday, March 5, 2009

Will this mean toyota start reducing UK staff now

Toyota U.S. sales dip record 40%

"They are in full-blown crisis right now," said John Casesa, a partner at consulting firm Casesa Shapiro Group LLC in New York. "They're tearing up their business plan."

Posted by mark @ 12:56 PM (693 views)
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2 thoughts on “Will this mean toyota start reducing UK staff now

  • japanese uncle says:

    Toyota is now a ‘sub-prime’ car maker that has danced a deadly bubble-polka in the US sub-prime market, mostly cashing in on the MEW by the US householders, which was destined to prove a spectacularly wrong strategy. The company used to be known as the shrewdest and the most careful. No longer.

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  • Interestingly, according to SMMT stats, Toyota UK posted sales increases in January and February compared to 2008. However, a lot of UK production is exported to the rest of Europe. (Japanese makers build cars in the UK and export them, we generally buy Fords and Vauxhalls built in Europe, so net exports are negative, or we’re a net importer.) Toyota, Hyundai and for some reason Jaguar were the improvers (Hummer and Corvette, also, but with fewer than 20 sold each these are statistical outliers even if they did sell 3x what they did last year); Vauxhall were down 25%.

    While Toyota sales may be down 40% in the US, they’re hardly the worst. The entire market seems to be down 40% or so.

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