Jump to content
House Price Crash Forum
Sign in to follow this  
bts

Rightmove Floatation

Recommended Posts

it is with some fascination that i see that the rightmove valuation is now over 400 million pounds. in a market where there is significant competition from the likes of propertyfinder.com, primelocation.com and findaproperty.co.uk, how easy will it be for rightmove to maintain its postion in the market?

i hear that an estate agent can get a listings package from propertyfinder.com for only 100 pounds.

perhaps this is just the internet bubble all over again?

Share this post


Link to post
Share on other sites

it is with some fascination that i see that the rightmove valuation is now over 400 million pounds. in a market where there is significant competition from the likes of propertyfinder.com, primelocation.com and findaproperty.co.uk, how easy will it be for rightmove to maintain its postion in the market?

i hear that an estate agent can get a listings package from propertyfinder.com for only 100 pounds.

perhaps this is just the internet bubble all over again?

Quite so - and just what the Times suggested about the Rightmove floatation last Friday.

Share this post


Link to post
Share on other sites

I reckon that their reputation(goodwill) must take up a sizeable proportion of that valuation. They are a self-styled "leading indicator" of the housing market. I personally believe it to be a load of marketing tosh. Anyone who has read the pinned thread should have grave doubts.

But unfortunately the media seem all too ready to give them credit.

Share this post


Link to post
Share on other sites

They are being valued as if the first mover advantage cannot be challenged (eg Amazon cos you can't replicate their distribution network).

The barrier to entry is the awareness that their advertising to date has created. Advertising is a lot cheaper than a physical distribution network.

All it would take is a major retailer / bank to take them on, invest the cash and they are finished. Or a consortium of banks and estate agents.

Or even just estate agents trying to cut costs go elsewhere to a clone site.

I smell a pump and dump. Their vulnerable economics must make them a prime candidates to be shorted as soon as the post flotation froth dies down?

Share this post


Link to post
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

Loading...
Sign in to follow this  

  • Recently Browsing   0 members

    No registered users viewing this page.

  • 301 Brexit, House prices and Summer 2020

    1. 1. Including the effects Brexit, where do you think average UK house prices will be relative to now in June 2020?


      • down 5% +
      • down 2.5%
      • Even
      • up 2.5%
      • up 5%



×
×
  • Create New...

Important Information

We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue.