Wednesday, Jan 23, 2008
C'mon, may all these brokers, packagers, rubbish publishers go belly up real soon!
Tgraph: 'What Mortgage' publisher warns on profits
"Charterhouse Communications said its advertising revenue has squeezed since last summer's credit crunch triggered a sharp downturn in mortgage lending, with lenders pulling sub-prime products off the market and tightening their lending criteria"
Posted by confused76 @ 11:13 PM (282 views) Add Comment
5 Comments
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1. Landedgentry said...
Ha Ha, they should change their title to 'What Bailiff?''
2. Yellerkat said...
An interesting leading indicator...
3. drewster said...
Every boom is accompanied by a rise in related magazines. I once read that during the Victorian railway boom, there were hundreds of railway magazines - today there are just a handful. During the dot-com boom, there were (and still are) many computer magazines. Recently we've seen the likes of What Mortgage, A Place In The Sunshine Magazine, Buying Abroad, etc. Sometimes these magazines stay and become a fundamental part of our culture; other times they fade away again.
4. drewster said...
In a recession, advertising is one of the hardest hit industries. Any company which is looking to cut costs will often choose to cut the advertising budget first - it involves no staff lay-offs (since most advertising work is outsourced to agencies), and CEOs don't see any point in advertising to consumers who can't afford to buy anyway. This cutback in advertising has a direct impact on media outlets: newspapers, magazines, and websites will all suffer falling advertising revenues. A lot of websites which were viable in times of high advertising revenue might not be viable in a downturn.
5. Colutd1 said...
am i stupid have banks and other uk lending institutions really in some cases lent up to 100 times of what they took in on deposit. SPEECHLESS SINCE FOOLS DAY since the i ve been trying to understand . is this true you have a million in and 100 million out in mortgages. so a 1% swing wipes out all your capital. also if my m8 asks to lend £100 and says he will pay me £105 the next day, and i reply i lost £1000 on horse i am skint, so the next day you say can you lend me £100 and i say i lost £1000 yesterday , you say but this time i will pay you as a sweetner £103. 50 the next day. surely if i have no money i can not lend at whatever interest rate but would i be not more inclined if say he gave me £110. i suspect i just sust why a cockney calls these people merchants